Explore other IDC events

Becoming a purpose-led organization – beyond branding

Coverage: Europe

In 2023, work is going to be redefined - and we know how.

At IDC, we believe in data-driven decisions, that is why we employ more than 1300 analysts across the whole world. Join IDC European Future of Work Xchange to hear their insights about how to cope with the Great Resignation, and how to help employees find purpose through their work.
Purpose-led organizations inspire and engage their people toward a higher set of goals. They also delight customers and outperform for investors because purpose doesn't compromise profit.

Their North Star is embedded in how work gets done and in their decision making, helping navigate the uncertainties of the new era. When work has direction and is transformed into purpose it is powerful and energizing.

Purpose is the anchor of a broad ESG agenda — for example, healthy living, equality, diversity, and inclusion (EDI) programs, sustainable consumption of resources, community engagement initiatives, etc. — and shapes a work culture that people are proud to stand behind.
Why Attend?
IDC European Future of Work Xchange is an event that connects senior IT and business professionals from several industries and countries. We aim to create the best-in-class independent agenda based on insights from our analysts, external speakers, as well as industry, and thought leaders.

The event will provide you with industry trends, actionable recommendations, hands-on experience and last but not least - a chance to connect and network with your peers from the biggest European companies.

Key topics

Purpose is vital for work experience and results into the following outcomes

Digital Workplace

Work hybrid / anywhere
Zero-trust security
Agile teamwork
Green IT

The future of the office

Occupancy management
Collaboration rooms, pods, booth equipment
Immersive collaboration
Smart IoT

Talent management and development

Employee experience
Workforce operational management
Reskilling, upskilling
Health and safety, well-being solutions

Automation software

Human-centric automation
Intelligent predictions
Build your own bot / workflow
AI-based insight for good

Advisory Board

We build each edition of the Xchange event by starting dialogue with industry leaders, which helps us to create the best independent content. Meet the Advisory Board Members for this year!


Angela Salmeron

Research Director, Future of Work, European Region, IDC

Ian Lowe

Director of Industry Solutions, Okta

Bonnie Cheuk

Senior Director Business & Digital Transformation, AstraZeneca

Nikhil Singh

General Manager - DWP Product Group , HCLTech

Ralf Gegg

Vice President End User Computing EMEA, VMware

Rainer Karcher

Global Head of IT Sustainability, Allianz Technology

Katharina Grimme

Research Lead Sustainability, IDC

Spencer Pitts

Digital Workspace Chief Technologist, EMEA, VMware

Chris Dewhirst

Experience Solutions Director, VMware EMEA

Caroline Farberger

Partner and Chairperson, Wellstreet

Francesco Federico

Chief Marketing Officer, UK & Ireland, JLL

Paula Aitkenhead Show full profile linkedin

Paula Aitkenhead

Global Well-Being PMO, Global Human Resources, Schneider Electric

Ann Boije af Gennäs Show full profile linkedin

Ann Boije af Gennäs

Head of Digital Innovations, Fortum

Tajeshwar Grewal

Group Product Manager, Digital Workplace Services, HCLTech

Jerry Otto

Architect, Municipality of Enschede

Petra Cremer

Senior Information Security Consultant, Municipality of Enschede

Meike Escherich

Associate Research Director, European Future of Work, IDC

View All Speakers


Filter Topics


Registration & Networking lunch


IDC Greetings & Welcome


Becoming a purpose-led organization – beyond branding


Working everywhere all at once: long-term strategies for hybrid working


Envision the Future of Work now – Horizon 1


Networking and Refreshment Break; One-to-One Meetings


Designing the future of work – Experience, Sustainability, and Dexterity.


Power Innovation in Your Organization with Technology Built to Enable Employees


Responsible IT in the workplace: from FOOTprint to HEARTprint


Envision the Future of Work now – Horizon 3


Networking and Refreshment Break; One-to-One Meetings


Workshops (Parallel Sessions)


Networking and Refreshment Break; One-to-One Meetings


Champagne Reception


Gala Dinner



IDC data context

Based on an IDC survey, 32% of European employees are looking for a new job now. Of the 32%, 7% are employees who have been forced to look for new employment due to a change of residence or because they are on time-limited contracts. This leaves 25% of European employees who are looking for new opportunities simply because they are unsatisfied with their current employment. Studies estimate that the cost of replacing an individual employee can range from a half to two times the employee’s annual salary. The most talented employees often leave first.
Learn More


Landgoed Duin & Kruidberg
Duin en Kruidbergerweg 60

Knowledge Hub

IDC European Future of Work Summit 2022

Watch the recordings from last year and download the presentations
Learn More

What 2,785 European Employees Told IDC About Employee Experience and Retention Dynamics

The so-called “Great Resignation” in early 2021 demonstrated an alarming disconnect between what employers were offering and what employees actually wanted and experienced.
Learn More

The Hybrid Work Conversation

According to our surveys, if employers mandated a full return to office work, we find that 8% of employees would give notice immediately. Experience tells us that those 8% are far more likely to be people working in areas of highest demand, where alternative, more flexible employment is easy to find
Learn More


Exclusive Partner
Strategic Partner
Strategic Partner

Not the right event for you?

Don't worry! There are plenty of other events to choose from. Simply sign up for event invitations and we'll send you a notification whenever we add a new event that matches your interests.

Contact Us

Charlotte Thygesen Poulsen

Vice President Events

+45 24446502

Barbara Cambieri

Group Vice President and Managing Director, IDC

+39 335 6275570

About IDC

59 Years
1300 Analysts
110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit www.idc.com.