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The Digital Business Impact of AI Everywhere

IDC Directions

Estoril, Portugal

Join Us at IDC Directions® 2024

The ICT industry is at a pivotal moment. We have never seen a technology emerge that creates so much “buzz,” gains executive support, achieves defined commercial outcomes, and experiences such rapid user adoption. The swift adoption of Generative AI is transforming AI from an "embryonic" software element to a core technology at the heart of organizations.

In this context, the theme of IDC Directions® 2024 is "AI Everywhere," and the event will take place on October 2 and 3 at the Estoril Congress Center. We will explore the impact of Digital and AI in three main categories:

  • Productivity Gains: AI as a catalyst for revitalizing automation initiatives, from IT operations to software development and business processes.
  • Engaging Experiences: Enhancing unique experiences for employees, customers, partners, and suppliers through applications incorporating artificial intelligence.
  • New Revenue Streams: Accelerating growth through AI-enabled business models.
Overview

Artificial Intelligence (AI) is becoming the primary focus of technological investments for organizations globally. The integration of AI across various sectors—whether in data, applications, business processes, or IT operations—emerges as a fundamental pillar, often driven by companies' innovation and strategy departments.

The inability to efficiently implement and scale AI solutions can lead to missed opportunities and, in extreme cases, the inability to remain competitive in a rapidly evolving market. This scenario can result in the loss of operational efficiency and revenue growth. Consequently, organizations worldwide are prioritizing and expanding their investments in AI to ensure they harness its potential to transform operations, create innovative experiences, and open new revenue streams.


At IDC Directions® 2024, we will explore how "AI Everywhere" is redefining the business landscape, focusing on productivity, engaging experiences, and revenue generation through AI-enabled business models. Join us to discover how your organization can navigate this transition and capitalize on the measurable impact AI offers.

Why Attend?

This event offers cutting-edge insights into AI trends and strategies directly from industry experts. It is a unique opportunity to learn how to effectively apply AI, optimizing both infrastructure and business models.

Additionally, it provides a valuable chance to connect with other professionals and thought leaders, fostering a rich networking environment. You will discover how to quantify the impact of AI investments, driving productivity, enhancing experiences, and generating new revenue streams.

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Agenda

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8:45

Check-in & Networking

9:00

IDC

Architecting the AI-Fueled Business

9:30

NTT Data

Building AI Competence: Skills for the Future

9:50

HPE

AI-Driven Data Analysis: Uncovering New Insights

10:05

HP

Navigating the AI Landscape: Strategies for Success

10:20

Palo Alto Networks

Reinventing Customer Experiences with AI

10:35

Schneider Electric

Beyond Automation: AI in Creative Industries

10:50

askblue

Digital Roadmaps in Portugal: Trends and Opportunities

11:05

Networking Break and Meetings

11:30

Track Session (Parallel Sessions)

13:20

Executive Lunch IDC & MEO Empresas

13:20

Lunch & Networking Lunch

13:20

Executive Lunch IDC & Delinea

13:20

Executive Lunch IDC & DXC Technology

14:45

Track Sessions (Parallel Sessions)

16:30

Networking Break and Meetings

16:50

Welcome

16:55

Sorteio

Meta Quest 3

17:00

EasyVista

The Future of IT Operations Management with AI

17:15

Partners Presentations

17:55

A trágica vida de um doomer

18:35

Encerramento & Giveaway

Speakers

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Philip Carter

Group Vice President, Worldwide Thought Leadership Research, IDC

Ana Rosado

Partner, askblue

Ewa Zborowska

Research Director, IDC

Bruno Horta Soares

Executive Senior Advisor, IDC

Luís Fernandes

Senior Research Manager, Infrastructure, IDC Europe

Anielle Guedes

Senior Research Analyst, IDC’s EMEA Cross-Industry Research lead in the Industry Insights Group

Christiaan Van Der Valk

Managing Director, Indirect Tax Technology & VP Regulatory, Sovos

David Antunes

Solutions Account Manager, Fortinet

Adriel Regueira Suárez

Senior Sales Engineer at Nozomi Networks

Rui de Brito

Business Development Manager, Tickelia em Portugal

Bernardo Costa

Deputy Finance Director na Lusíadas Saúde

Luis Martins

VP Portugal, Cipher

Filipe Frasquilho

Diretor do Departamento de Serviços TI, IP Telecom

Erea Palacios

Country Manager Portugal, Okticket

Jorge Costa Reis

Associated Partner, IDC Consulting & CEO, Zertive Consulting

Rui Gaspar

Portugal Director, Appian

Nuno Carvalho

Moderador: Associated Partner, IDC Consulting & Partner, Zertive

Bruno Castro

Moderador: Associated Partner, IDC Consulting & Partner, Zertive

Jennifer Thomson

Associate Vice President, Services, AccAD and Cloud, European Region, IDC

João Moradias

Head of Banking and Insurance, DXC

Marco Di Martino

Sales Engineering Director, Delinea

Inês Ferreira

Diretora de Produto ICT, MEO Empresas

Giovanni Cervellati

Research Manager, Analytics and Big Data - IDC Europe

Duncan Brown

Group Vice President, European Enterprise Research, IDC

Erica Spinoni

Senior Research Analyst, Digital Business & Future of Work, IDC Europe

Mário Pereira

Sales Director Portugal, UiPath

Bob Bailkoski

Logicalis Chief Executive Officer

João Mourão

Senior Solutions Architect, MongoDB

David Faustino

Co-Founder & CEO of AdvanceWorks

Paulo Magalhães

VP Southern Europe, Easyvista

Luís Pedro Nunes

Diretor do Inimigo Público

Gabriel Coimbra

Group Vice President and Country Manager, IDC

Kay Firth-Butterfield

CEO, Good Tech Advisory, TIME 100 Impact Awardee 2024, former Head of AI at the World Economic Forum and world’s first Chief AI Ethics Office

Vasco Pereira

Regional Director, Solution Architecture EMEA, OutSystems

Aldis Erglis

Emergn VP Technology Strategy

Andres Ortolá

Diretor Geral da Microsoft Portugal

Ricardo Silva

CTO, Cisco Portugal

Vanda Soeiro

Research & Consulting Manager, IDC

Myriam Fentanes

Principal Product Manager of the Artificial Intelligence BU, Red Hat

Andreas Bergqvist

AI EMEA Business development, Red Hat

Ricardo Araújo Pereira

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

João Miguel Tavares

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

Pedro Mexia

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

Carlos Vaz Marques

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

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Bibiana Coimbra

Event Manager, IDC

+351 21 723 06 22

IDC, Foundry

IT executives rely on IDC and Foundry events for discovering new ideas, trends, and solutions that drive their technology strategies. Leveraging IDC’s deep market intelligence and advisory expertise, and Foundry’s rich media brands (CIO, Computerworld, InfoWorld) and relationships, IDC and Foundry produce powerful learning and networking experiences for IT decision makers around the world.