This IDC study presents IDC's worldwide software pricing and licensing outlook for 2016 and the planning horizon 24 months beyond through the lens of the top 10 predictions. These predictions make up the framework for the planning and execution of technology-related initiatives of the IT and line-of-business (LOB) decision makers and influencers in the year ahead.
"As software providers look to meet emerging customer requirements and respond to competitive market pressures, expect to see lots more choice and flexibility in software licensing in the future," said Amy Konary, research vice president, Software Licensing and Mobile Enterprise Applications. "In addition, companies from every industry are seeing opportunities in monetizing business value through applications and APIs. IDC expects that many companies outside of the traditional software industry will soon receive a crash course in the challenges and opportunities of software monetization."
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