IDC defines the Future of Commerce as the application of 3rd Platform technologies and innovation accelerators (IAs) such as Big Data, IoT, AR/VR to fundamentally change the way commerce is done between individuals, organizations, and things, and deliver outcome-based products and/or services through business model innovation. Today, we can already observe the disruptive impacts of digitally enabled business models across industries, and we expect these to intensify and extend over time.
This report looks at the Future of Commerce by examining its evolutions following three chronological stages — the past, the present, and the future. Through these stages, we examine the following questions:
Leading organizations today continue to innovate new business models by leveraging 3rd Platform technologies and IAs to deliver information-based products and services. In so doing, lagging organizations must close widening gaps and create competitive pressures or risk irrelevancy.