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Oct 2017 - IDC Survey Spotlight - Doc # AP43092817

Businesses to Ramp Up Analytics Investment in 2018

Authors: John Feng, Linus Lai
Abstract

Results from the 2017 IDC Asia/Pacific Software Survey show that businesses are starting to be more serious about big data analytics and are planning to increase their investment in it in 2018.

“Technology adoption has reached a point where businesses are gearing up to take advantage of the data that’s available”, says John Feng, Senior Market Analyst, IDC Australia. “There is a good amount of data collected from multiple sources both inside and outside of a business, endpoints are better connected, and the flexibility of cloud consumption model helps lower the cost of analytics to a level that is economical.”

The 2017 IDC Asia/Pacific Software Survey also identifies customer pain points and preferences on their software implementation.

Coverage