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Dec 2017 - Market Note - Doc # AP43234717

Cisco: The Multibillion Dollar Software Two-Step

By: Chris MorrisVice President, IDC Asia/Pacific

Abstract

This document analyzes the strategy announcements from the recent Cisco Partner Summit held in Dallas from October 30 to November 2, 2017.

Cisco needs an additional, secondary, software-only partner program to develop the sale post-hardware landing and provide direct competitive impetus to existing large hardware-only focused partners.


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