Jan 2018 - Market Note - Doc # AP43525418
Microsoft: Moving Azure to the Heart of Its Business Strategy
Microsoft's media and analyst summit presented a well-integrated narrative highlighting Azure as the innovation platform — the core of the intelligent cloud - powering exciting new capabilities in its enterprise offerings. Some of the most exciting of this new breed of offerings include Microsoft 365, which is Microsoft's vision of a modern workplace, and Dynamics 365, which is imagined as a platform that bridges the realms of ERP and CRM. Microsoft's focus on Azure logically extends to its revamped partner engagement model, the One Commercial Partner (OCP), in which Azure (and related cloud services) is front and center of how various Microsoft partners can most effectively engage with Microsoft and leverage various support programs from Microsoft to amplify business opportunities.
Asia/Pacific Next-Gen Infrastructure Services , Asia/Pacific Services Opportunities
Analytic applications, Big data analytics and discovery, Cloud-based partners, Cognitive/artificial intelligence, Content management, Customer relationship management applications, Hybrid clouds, IT maintenance and support, Platform as a service, Software as a service