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TECH BUYER Jul 2018 - IDC PeerScape - Doc # AP43999218

IDC PeerScape: Practices to Leverage Big Data and Analytics in Retail in Asia/Pacific

By: Jaideep Thyagarajan, Vijay Sarathi GollapalliResearch Manager, Mandeep Kumari

Abstract

This IDC PeerScape provides examples that illustrate how leading-edge leaders are taking advantage of big data technologies to digitally transform their business. "Big data and analytics has attracted tremendous interest from the business world by its promises of higher productivity, reduced labour costs, and shorter time-to-value generation," says Jaideep Thyagarajan, senior market analyst, IDC Retail Insights.


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