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Nov 2018 - Market Note - Doc # AP44399218

Back with a Bang — Google Cloud Summit 2018 in Hong Kong

By: Nigel ParsonsResearch Director, APeJ Partner Programs

Abstract

This IDC Market Note provides IDC's analysis of the first Google Cloud Summit held at the Kerry Hotel in Hong Kong on October 10, 2018. IDC recommends that partners and clients look at Google for what it is — a large, dynamic cloud enterprise capable of delivery in many exciting areas with tangible ROI benefits, particularly in artificial intelligence (AI) around data analytics and IT operations. In addition, Google is not resting on its laurels. The infrastructure that drives Google as we generally know it is being brought to bear toward enterprise-level customers (such as HSBC Commercial Banking) with processor-built AI, G Suite intelligence, collaboration models, and so on. Google is facing challenges, but these would appear to be nice-to-have problems that the company, its partners, and customers will succeed with.


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