TECH SUPPLIER Jun 2019 - Market Note - Doc # AP44700719
Optus Business Update: Experience-Led Digital Transformation
By: Cathy HuangAssociate Research Director, Services and Security, IDC Asia/Pacific, Hugh UjhazyVice President, IoT and Telecommunications, Jefferson KingMarket Analyst, John FengSenior Market Analyst, IDC Australia
This Market Note summarises key updates around 5G, cybersecurity, FutureNow, business transformation presented at this year's Optus Business 2019 Analyst and Influencer Briefing.
"Like many other carriers, Optus is in the process of transforming its business and organization to be better aligned with the current and future needs of its customers. Although we are positive about Optus' transformation, it is taking some time to determine whether Optus can successfully transform from being 'product-oriented' to customer-oriented' and, more importantly, lead by example to ensure good experiences for its employees and customers," says Cathy Huang, program lead for IDC Asia/Pacific Services and Security.
Asia/Pacific Communications Service Provider Business Transformation Strategies , Asia/Pacific Security Services , Asia/Pacific Services Opportunities , Australia ICT Market and Industry Insights , Australia Telecommunications and Networking , New Zealand IT Services and Industry Insights , New Zealand Telecommunications Market