TECH BUYER Apr 2020 - IDC Perspective - Doc # AP45884520

If You Think Artificial Intelligence Is Not for You, You May Just Want to Reconsider

By: Swapnil ShendeSenior Market Analyst, Rishu SharmaPrincipal Analyst, Cloud and Artificial Intelligence

Abstract

This document provides a glimpse of IDC's use case report and shows how India is incorporating artificial intelligence (AI) to perform various business operations. Organization in India have started adopting AI/machine learning (ML) solutions with a wide range of objectives, ranging from fraud detection and investigation, diagnosis and treatment, IT automation, and so on.

"AI is not new. Over the years, it has progressed with organizations in India now exploring numerous use cases to realize its potential. Organizations are leveraging AI to enhance efficiency, improve productivity, and drive newer sources of revenue. Hence, it is interesting to witness how these use cases vary from predominant verticals to the emerging ones," Rishu Sharma, principal analyst, Cloud and AI, IDC India.

"Multiple industries in India are integrating AI in everyday tasks to get fruitful results in lowering down operational costs, improve business performance, and enhance end-user experience. The wave of AI has revolutionized the current market scenario, with end-user communities determining a strategic direction for its successful implementation. With start-ups serving niche market areas and high-tech players investing in partnerships and collaborations, the India market is preparing to jump into a new technology era," says Swapnil Shende, senior market analyst for AI, IDC India.


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