TECH SUPPLIER May 2020 - Market Presentation - Doc # AP46225220

Smartphone Vendors' Online–Offline Go–to–Market Strategy in Southeast Asia

By: Will WongResearch Manager, Angela Jenny V. MedezMarket Analyst, Teerit PaowanMarket Analyst, Kiranjeet KaurSenior Research Manager, Client Devices, IDC Asia/Pacific, Ahmed M. AhmedMarket Analyst, Risky FebrianMarket Analyst, Thanh Vo

On-line Presentation

Abstract

This IDC Presentation provides case studies of smartphone vendors' key online–offline go-to-market (GTM) strategies in Southeast Asia and determines their business impact and implications. This presentation will help both smartphone vendors and channel players to optimize their GTM strategies.


Coverage

Subscriptions Covered

Asia/Pacific Devices


Companies Covered

Xiaomi Inc., RealMe Chongqing Mobile Telecommunications Corp., Ltd., VIVO S.A., Samsung


Regions Covered

Asia Pacific


Topics Covered

Smartphone


Content
  • 13 slides


Get More

When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.



Related Links

Do you have questions about this document
or available subscriptions?

Contact Us