TECH SUPPLIER Jan 2022 - Market Presentation - Doc # AP48494821
The New Zealand Connected Consumer
This two-part IDC Market Presentation utilises IDC's primary research about the New Zealand consumer to provide insights and trends regarding consumption patterns of internet connectivity, over-the-top (OTT) services and digital devices.
Key questions in the first report (IDC #AP48494922, January 2022) include: When will New Zealanders subscribe to 5G services?; Who is considering switching to fixed wireless broadband?; and How has the pandemic impacted broadband users?
The second report (this document) explores device and digital entertainment trends, referring to device adoption and usage across smartphones, tablets, and wearables, as well as consumer Internet of Things (IoT) devices.