target audience: TECH BUYER  Publication date: Apr 2023 - Document type: IDC MarketScape - Doc  Document number: # AP48959322

IDC MarketScape: Asia/Pacific (Excluding Japan) Analytic Data Platforms for Decision Support 2023 Vendor Assessment


  • Sandeep Sharma Loading
  • Deepika Giri
  • Jessie Cai
  • Swapnil Shende Loading
  • Maxine Wong


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This IDC MarketScape provides an assessment of analytic data platforms for decision support in Asia/Pacific (excluding Japan) (APEJ) and presents the most important criteria for companies to consider when selecting such a platform to become an intelligent enterprise. This assessment discusses both quantitative and qualitative characteristics that explain success in decision support capabilities in organizational data initiatives. The evaluation is based on a comprehensive and rigorous framework that assesses vendors relative to each criterion. The study highlights the success factors expected to be the most influential now and in the future for companies considering, exploring, scrutinizing, or reviewing their data platform investments.

"Given the global economic downturn and the impact of the Russia–Ukraine War, most businesses need to leverage analytics and artificial intelligence (AI) across the board to improve productivity and operational efficiencies. This has accelerated the need for a robust yet nimble decision support platform that can balance and serve the needs of the user in terms of scalability, performance, reliability, and time to value depending on the use case it is designed to deliver," says Deepika Giri, associate VP on AI and analytics strategies, IDC Asia/Pacific.


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