TECH SUPPLIER Sep 2022 - IDC Survey Spotlight - Doc # AP49693922

IDC Survey Spotlight: How Does the Importance of Analytics, Artificial Intelligence, and Machine Learning Vary by SMB Size in Asia/Pacific (Including Japan)?


Supriya Deka
Daniel-Zoe Jimenez

This IDC Survey Spotlight examines data analytics, artificial intelligence (AI), and machine learning (ML) technologies investment priorities of small and medium-sized businesses (SMBs) in the Asia/Pacific (including Japan) (APJ) region. Data analytics and AI/ML technologies can help SMBs in many ways, such as enhancing efficiencies and driving better customer engagement and innovation. The majority of SMBs are investing in these technologies to gain business resiliency. This IDC Survey Spotlight looks at a range of SMB sizes and explores how important these technologies are from their investment perspective.


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