target audience: TECH BUYER  Publication date: Mar 2023 - Document type: IDC Perspective - Doc  Document number: # AP49700922

Buyer Case Study: Zuellig Pharma Builds a Blockchain-Powered Trustworthy Supply Chain


  • Sandeep Sharma
  • Deepika Giri Loading


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This IDC Perspective selects a case study approach to highlight a blockchain implementation story that has moved beyond the traditional confines of a "pilot." In fact, Web3 and blockchain have attracted the imagination of enterprises. Supply chain provenance (tracking and tracing) for pharma companies is a critical business need that blockchain has supported quite successfully (as compared to other blockchain use cases). This report aims to showcase the implementation of blockchain by Zuellig Pharma in transforming its pharmaceutical supply chain by highlighting the business need, solution, and impact.

"Blockchain promises to solve the critical business need of supply chain provenance for manufacturing firms (including pharmaceutical companies). However, enterprises need to adopt a conscious approach before taking a plunge into their blockchain journey. They must carefully assess their business need and the applicability of blockchain for the relevant use case(s) to begin with. Additionally, adequate emphasis has to be levied on critical factors, such as readiness, maturity, and collaboration among supply chain network participants for the usage of blockchain, along with governance and performance metrics," says Sandeep Sharma, senior manager for AI, analytics, and Web3, IDC Asia/Pacific.


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