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Mar 2016 - Pivot Table - Doc # CA40232215

Pivot Table: IDC Retail Insights' U.S. Retail Solutions Market Share and Forecast Guide, 2015, Version 2

Authors: Greg Girard, Leslie Hand, Jessica Goepfert

This IDC Retail Insights Pivot Table presents two pivot table worksheets:

  • Solution-specific vendor revenue for the top retail solution-focused vendors for 2014
  • Market forecasts for the individual solutions through 2019

Solutions covered include retail revenue management (RRM), mobile commerce platform, ecommerce platform, location-based mobile marketing execution, applied digital asset management (ADAM), and applied digital asset management on demand (ADAM onDemand). In addition to a vendor's solution revenue, this Pivot Table provides interlocked segmentation by region (for the United States), retailer type, and technology category levels. For the market forecast, this Pivot Table provides interlocked segmentation by subvertical segmentation but does not provide technology segmentation.

Customer segmentation includes:

  • Apparel and accessory stores
  • Automotive dealers
  • Building materials, hardware, garden supply, and mobile home dealers
  • Catalog and mail-order houses
  • Drugstores and proprietary stores
  • Eating and drinking places
  • Food stores
  • Gasoline service stations
  • General merchandise
  • Home furniture, furnishings, and equipment stores
  • Other retail

Technology segmentation includes:

  • Hardware
  • Software
  • Services
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