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Jun 2016 - Perspective - Doc # CA41274216

Perspective: Apple Pay Comes to Canada — Surrender Time for Canadian Banks?

By: Robert Smythe, Mark SchruttStrategic Advisor, Public Sector & Innovation Research

Abstract

This IDC Financial Insights Perspective looks at the impact that the arrival of Apple Pay in Canada will have on Canadian financial institutions, particularly the major banks. By joining Apple Pay, have the banks waived the white flag of surrender?


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