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Jun 2018 - IDC Survey - Doc # CA43238418

Canadian Consumer Survey Indicators, 2018: Wireless, Internet, TV, and OTT Video Services

On-line Presentation

Abstract

This IDC Survey presents findings from IDC's recent consumer surveys on the TV services, wireless, internet, and OTT video markets in Canada.

Results presented outline consumer perceptions and the current state of TV, wireless, and internet services markets in Canada, discussing service provider satisfaction and recommendation metrics, interest in and usage of new next-generation services, and pricing nuances and bundling. Cuts by various demographic and service factors (age group, region, and others) are shown where relevant.

This document is useful for market intelligence roles, product managers, and product marketers who seek to understand the state of the TV, wireless, internet, and OTT video service market in 2018, consumer plans for these services, and new end-user behaviors and intentions.

Coverage