TECH SUPPLIER Mar 2021 - Market Presentation - Doc # CA47501921
Canadian Cybersecurity Industry Playbook: Endpoint Security
This IDC Market Presentation presents the industry view of the results of IDC Canada's ITAP n6 2020 Survey, conducted in September 2020. Survey participants were asked about their level of adoption for endpoint security technologies and their buying behavior, namely the criteria they judge security technologies by and triggers for vendor changes. This document can help vendors understand how various industries differ from each other when they procure endpoint security solutions as well as refine their market messaging when reaching out to prospects across industries.