Abstract

This IDC study examines consumer wireless voice and data, residential dial-up and high-speed internet, and residential wireline voice services and addresses the current state of these markets in Canada. It provides forecasts for both subscriptions and revenue as well as the key drivers and inhibitors behind the forecast.

"The communications market remains resilient in the aftermath of an unprecedented pandemic-ridden two years. As Canadian consumers transition to a post-pandemic reality, IDC Canada expects service providers to not only regain lost revenue opportunities but also recognize new opportunities as consumer dependencies remain high and technology advancements spurn new use cases," says Manish Nargas, research manager, IDC's Consumer and Mobile research. "It is imperative to look forward at brighter future, but with a different lens than previously used, altered consumption behaviours and global incidences will have short-term impact that will likely have longer-term effects."

Coverage