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Mar 2016 - IDC Presentation - Doc # CEMA40256515

IDC Central and Eastern Europe Mobile Phone Tracker Results, Q4 2015 Analysis

Authors: Simon Baker, Ina Malatinska

This IDC Presentation summarizes the latest IDC European quarterly mobile phone tracker results for the Central and Eastern European (CEE) mobile phone market. In this tracker, IDC follows more than 40 mobile phone makers across CEE, providing detailed shipment volumes, average sales prices (ASPs), and market values for each company.

This briefing presents the mobile phone market results in the region in the fourth quarter of 2015. It includes an overall view by smartphone and feature phone, mobile phone vendor market share, smartphone vendor market share, and share by operating system. All quantitative data in the presentation is drawn from the IDC Quarterly European Mobile Phone Tracker Q4 2015.

The agenda of this presentation is as follows:

  • CEE Q4 2015 overview
  • Growth by device type (feature phone and smartphone)
  • Top five mobile phone vendors and highlights
  • Top five smartphone vendors and highlights
  • Overview of operating systems
  • Taxonomy and definitions
Subscriptions Covered

Central and Eastern European Emerging Telecom Opportunities , Central and Eastern European Enterprise Mobility , Central and Eastern European Telecommunications and Mobility Markets , Europe, Middle East and Africa Telco Strategies for Mass-Market Digital Transformation

Companies Covered

Alcatel-Lucent, Samsung, Lenovo Group Limited., Fly Mobile, Apple Inc., Microsoft Corporation

Regions Covered

Central and Eastern Europe

Topics Covered

Air interface, Android, Feature phone, Smartphone, iOS