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TECH SUPPLIER Nov 2018 - Technology Segment - Doc # CEMA43448418

Kazakhstan Hardcopy Peripherals Market Analysis and Vendor Profiles, 2018

By: Daniyar Mustafinov


This IDC Technology Segment study provides HCP market data for Kazakhstan in units, value ($M), and share (%) for the 2013–2017 period. It also presents in-depth and up-to-date profiles of the top-performing vendors, covering local presence setup, distribution channel structure, major contracts and projects won during the year, marketing campaigns and promotions conducted, services and document solutions offered, and channel partner programs.

"After the crisis years of 2014–2016, the Kazakhstan HCP market started to grow, driven by pent-up demand. Factors behind the upswing include rising crude oil prices, the stabilization of the tenge against major currencies, and a decelerating inflation rate. Distributor and dealer inventories were adjusted to reflect weaker demand and altered demand structure. The transition to MFPs, the adoption of color printing, and the development of print services and solutions will offer new opportunities. In the inkjet area, continuous ink supply system–based devices will gain in popularity among end users due to their low total cost of ownership and as more vendors launch such devices." — Research Analyst Daniyar Mustafinov, IDC Central Asia



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