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Dec 2018 - Market Note - Doc # CEMA44536818

New Smartphone Launch a Showcase for Yandex Ambition

By: Simon BakerProgram Director, Mobile Phones, CEMA

Abstract

This IDC Market Note examines the December 2018 launch of the Yandex.Phone in Russia. The device is a product of the Yandex corporation, which operates a popular Russian-language internet search service and provides navigation and other internet services, including ride-hailing and ecommerce.

"The launch of its smartphone allows Yandex to integrate its internet services, notably search, ride-hailing, and ecommerce, on a single device available in consumer retail, managed by its Alice digital assistant." — Mobile Devices Program Director Simon Baker, IDC CEMA


Coverage

Subscriptions Covered

Russia ICT Market Opportunity and Digital Transformation Strategies


Companies Covered

Yandex LLC


Regions Covered

Russia


Topics Covered

Android, Smartphone


Content


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