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TECH BUYER May 2019 - IDC PlanScape - Doc # CHC44825519

数字保险战略

By: Yu ZhengResearch Director, Viola Zhu

Abstract

该IDC PlanScape用于为保险类金融机构提供建立数字保险战略的帮助,使保险机构更好地理解数字保险的特征、以及如何打造自身的数字化转型。

“客户需求、新兴技术、运营效率、产业融合并行驱动着中国保险业数字化转型,通过数字敏捷性和连通性对保险业务进行变革,使保险机构为客户提供个性化、全渠道的沟通与服务,对保险产品进行使用行为和价值导向的创新实践,探索保险合作生态,构建智能化能力,以迎接日益变化的市场动态,保持企业核心竞争力。”IDC金融行业研究总监郑煜表示。


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