This IDC study examines the China ecommerce market in 2017 including which vendors shaped the market (e.g., business-to-business [B2B] service providers, online retail enterprises) and market shares. It also analyzes the main players' strategies and the new dynamics we are seeing today and will see in the future.
"The adoption of new technologies and the clear change in the demand for shopping have both contributed to the leading ecommerce vendors driving their business toward various directions. The digital transformation of retail is accelerating, and the ecommerce vendors are actively participating in the process to welcome the stage of future retail. ," says Yu Xue, research manager, Internet Industry Research, IDC China.