TECH SUPPLIER Mar 2021 - Conference Proceeding: Tech Supplier - Doc # DR2021_FoI_CG

Dividends from Investing in Data Culture

By: Chandana GopalResearch Director, Future of Intelligence


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These event proceedings were presented at IDC Directions in March 2021.

The future of enterprise intelligence hinges upon a resilient decision support and decision automation strategy that can withstand market unpredictability. It is no surprise that data, analytics, and AI technologies are fundamental to developing such resilience in the digital economy. But technology is only part of the story. When enterprises invest in their data culture and data literacy, they look beyond technology. They entrust their employees with the power of using contextual, timely data to make business decisions This session identifies opportunities to impact enterprises' data culture and drive demand for underlying data, analytics, and AI technology and services.



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