Aug 2017 - IDC MaturityScape Benchmark - Doc # EMEA42966817
IDC MaturityScape Benchmark: Omni-Experience Digital Transformation in Insurance in the U.S., 2017
This IDC MaturityScape Benchmark serves as a quantified assessment for insurance IT and business executives in charge of the design and execution of digital business strategies.
"Each insurance organization's omni-experience digital transformation journey to continuously attract and retain customers is unique. Some organizations embrace new digital capabilities quicker with a more open, fail-fast-and-learn-fast approach. They attain higher maturity levels by leveraging opportunities offered by digital technologies to gain an edge over traditional and new competitors," said Sabitha Majukumar, senior research analyst, IDC Financial Insights.