This IDC Market Note explores the resurgence of interest in the Western European security education and training market. It identifies three key drivers that are causing renewed attention from both vendors and enterprise buyers: 1) the changing nature of security threats, targeting gaps in end-user awareness just as much as technical vulnerabilities; 2) changes in enterprise behavior towards security that seek to build end-user awareness, rather than simply adding new products to the security environment; 3) the emergence of new vendors that are overhauling their approach to the delivery of security education and training services, focusing on scalability and evolving enterprise needs.
"In the past, education and training has often been viewed as the poor relation in the security services family," said Dominic Trott, Research Manager for IDC's European Security practice. "It has been overshadowed by the rapid growth of the (much larger) managed security services sector. However, thanks to the three key drivers identified in this report, conditions are ripe for an overhaul. There is set to be a rebalancing of the marketplace, driven by new entrants to the Western European provider landscape that have developed industrialized, platform-driven approaches to the challenge which focus on connecting end users with industry-leading content, rather than aiming to 'be the content' themselves."