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TECH SUPPLIER Feb 2019 - IDC Survey - Doc # EMEA43379119

IDC Retail Insights' 2019 Western Europe Retail Trends: Results from the European Vertical Markets Survey, 2018-2019

By: Ivano Ortis, Andrea SangalliResearch Director, Giulio RaffaeleSenior Research Analyst, Ornella UrsoResearch Analyst

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Abstract

This IDC Survey presents results from the IDC European Vertical Market Survey, 20182019, focusing on European retailers. This study provides an overview of how the European retail industry is evolving across countries and segments.

IDC Retail Insights investigated the current state of innovation and digital transformation in Europe by highlighting main business priorities, technologies, and opportunities that retailers are currently facing.


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