This IDC Web Conference examines how retailers can react and adapt to the new forces, turning existing organizations into digital-native enterprises, and where disruptive innovation is "business as usual." To succeed in the next decade, retailers need improved collaboration through ecosystem networks augmented in the digital world, and a new retail omni-channel commerce platform, which is imperative for successful innovation implementation, customer experience differentiation, and omni-channel execution at speed and scale. This massive, industry wide transformation is opening a new era in which experiences are channel-free and digital is omni-present.
During the webinar, Ivano Ortis shares insights on the future of commerce, and in a panel discussion, Luciana Padua, Director of Consumer Insights in Digital Brand Commerce at adidas Group, and IDC's Andrea Sangalli share their vision on the current state of the retail industry.
"Retail Now: Driving Success in Everywhere Commerce" is the main theme at the upcoming IDC European Retail Executive Summit on June 25–26, 2018. The webcast also provides a preview of this event.