May 2018 - Market Perspective - Doc # EMEA43771518
Key Takeaways from the Oracle MBX in London
By: Hannah StubbingsSenior Research Analyst, Gerry BrownResearch Director, European Software Group, Alexandros StratisSenior Research Analyst, Danielle HernandezResearch Analyst, European Digital Transformation Practice, Philip CarterChief Analyst, Europe, Carla ArendSenior Program Director, European Software
This IDC Market Perspective examines Oracle's April 2018 Modern Business Experience (MBX) event in London, hosting 2,500 attendees made up of partners, customers, and Oracle executives. During the event, delegates heard from Oracle CEO Mark Hurd, who outlined how he sees Oracle's wider position in the market, and how its key technology offerings can help it differentiate. Deep dives were hosted around Oracle's approach to cloud and digital transformation, and attention was paid to its impact on the partner community.
"Oracle's MBX event outlined key elements of its strategy to move toward the cloud. To bring this strategy to fruition, Oracle will need to focus on 'lift and shift' application workloads that are moving to the cloud, and importantly, on net-new digital services that spring from the cloud," said Philip Carter, IDC's Chief Analyst for Europe.
Customer relationship management applications, Human capital management, Infrastructure as a service, Platform as a service, Public cloud services, Sales enablement, Software as a service, Supply chain management applications