TECH SUPPLIER Aug 2020 - IDC Survey - Doc # EUR146720520

Total Cost of Ownership: Knowledge and Consideration

By: Phil SargeantProgram Director, Imaging and Hardcopy Devices and Document Solutions, European RegionSolutions

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Abstract

This IDC Survey contains an extract of the results of an end-user study conducted by IDC's European Imaging, Printing, and Document Solutions (IPDS) Research Group in 2Q20 aimed at gaining insight into respondents' knowledge and consideration of total cost of ownership (TCO) in print. Part of a series of reports, this document specifically provides insight into print services market dynamics and the need to better address customer goals.


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