TECH SUPPLIER Feb 2021 - Market Perspective - Doc # EUR147337221

The Accelerating Shift to Cloud Print and Document Management in a Hybrid Workplace

By: Sharon McNeeResearch Manager, European Imaging, Printing and Document Solutions, IDC EMEA


This IDC Market Perspective looks at how prevailing market conditions and innovation are accelerating the migration to cloud print and document management. Dramatic market disruption and incremental technology advancements are accelerating the shift from on-premises print services and management to the cloud. This perfect storm of conditions will mean that print providers with expertise in both worlds will have a distinct competitive advantage. The shelf life for printing may be short lived as printed pages are irreversibly lost to workflow digitization. However, this evolution presents print providers with a significant window of opportunity to ensure business survival and future success by helping their customers transition to digital workflows.

"The pandemic-driven shift to home working has meant that cloud printing has become an indispensable part of employees' virtual toolkits and is critical in the pursuit of business continuity. The ability of workers to easily, securely, and cost-effectively toggle between office, home, or mobile work locations will be key to business survival. Beyond that, print providers must leverage customer relationships and guide their customer base through the journey from the printed to the electronic page," said Sharon McNee, research manager, IDC.



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