TECH SUPPLIER Mar 2021 - IDC Survey - Doc # EUR147538521

European SMB Software Priorities

By: Simone de Bruin, Naima CamaraSenior Research Analyst, European Small and Medium Business Program, Margaret AdamAVP, European Services, Channels and Alliances Ecosystems

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Abstract

This IDC Survey examines the software priorities of European small and medium-sized businesses (SMBs). More specifically, it shows the contribution of software to the total IT spend and software technology priorities. It details adoption trends in mail & productivity, financial and enterprise resource management, sales, marketing and services software, human capital and resource management, collaboration, business intelligence (BI), analytics and Internet of Things (IoT), data management, hosting, and on-demand software.


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