TECH SUPPLIER Apr 2021 - IDC Survey - Doc # EUR147609521

From Digital Strategy to Execution: Are European Organizations Ready to Reignite Their Innovation Road Maps?

By: Luca ButinielloResearch Analyst, European Customer Insights & Analysis, Erica SpinoniResearch Analyst, European Digital Transformation Practice

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Abstract

This IDC Survey presents key findings from IDC's European Digital Future Reignition Survey on the relevance of digital transformation (DX) activities, the status of organizations' DX journeys especially in the light of COVID-19, and the drivers of business change and digital investments. Fielded in November to December 2020, the survey covered 412 respondents in key European industry sectors.

"Technology buyers transitioning from coping with the crisis to building resilient and reignited organizations must continuously adjust their business strategies and invest in digital technologies to boost responsiveness and how they create, deliver, and capture value," said Erica Spinoni, European Digital Transformation Practice. "The rise of new emerging technologieswill open several new opportunities, but organizations need to create synergies with the existing environment and develop new features to get the most from digital innovation. A well-set-up digital strategy will be fundamental to exploit these technologies and add value to businesses," said Luca Butiniello, European Customer Insights & Analysis.


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