TECH SUPPLIER May 2021 - Market Perspective - Doc # EUR147664621

Paradigm Shifts Driving Digital Textile Printing Market Growth

By: Sharon McNeeResearch Manager, European Imaging, Printing and Document Solutions, IDC EMEA

Abstract

This IDC Market Perspective examines how multiple paradigm shifts are creating the perfect conditions for cultivating solid and sustainable digital textile printing market growth going forward. Suppliers must prepare to derive the maximum benefit and profit from these nascent yet promising opportunities.

"Sustainability is the key to unlocking the digital textile printing market. Manufacturers and providers must ensure that it is in the DNA of all products and processes from manufacturing through to distribution," said Sharon McNee, research manager, IDC.


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