TECH SUPPLIER Jun 2021 - Market Forecast - Doc # EUR147833821

Western Europe Business Inkjet Forecast, 2021–2025

By: Phil SargeantProgram Director, Imaging and Hardcopy Devices and Document Solutions, European RegionSolutions

Abstract

This IDC Market Forecast update discusses the Western Europe business inkjet market (segmented by product category, format, and country) and predicts its performance from 2021 to 2025.

"2020 was a tough year for the business inkjet market, with many factors leading to declining sales. However, the start of 2021 saw lockdowns and inventory problems begin to ease. Leading brands are focusing on growth strategies through new subscriptions services and sustainability messaging as business inkjets penetrate new markets such as the public sector, where inkjet devices were previously taboo," said Phil Sargeant, program director, IDC Imaging Hardware and Document Solutions.


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