Abstract

This IDC Market Perspective discusses IDC's European Future of Work Digital Summit, held on June 22, 2021, with the theme "Navigating the Next Normal with a Human-First and Purpose-Driven Strategy."

"While digital transformation is positioned as the panacea for success, this approach leaves out two fundamental core components: on one hand, that humans are the engine behind any digital change and on the other, that a purpose-driven organization is the vision and ultimate goal of everything — a company's North Star," said Angela Salmeron, European Future of Work lead.

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