target audience: TECH SUPPLIER  Publication date: Feb 2023 - Document type: Market Note - Doc  Document number: # EUR150351723

Why a "Back to the Office" Strategy will Fail (And Work will Shift to a "Digital HQ")


  • Meike Escherich Loading
  • Angela Salmeron Loading


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This IDC Market Note discusses the issues with a "full return to the office" currently demanded by many European managers. We fact-check worries such as performance drop, lack of teamwork, and security in hybrid work environments, and ask what businesses need to do to achieve a modern, more flexible workplace and a shift to a successful digital HQ work model.


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