target audience: TECH SUPPLIER  Publication date: Mar 2024 - Document type: Market Presentation - Doc  Document number: # EUR151749524

How Generative AI Is Changing the Future of Work in Europe

By:  Erica Spinoni Loading


  • 21 slides

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This IDC Market Presentation discusses the status of generative AI investments in Europe, with a particular focus on how it will impact the Future of Work market. Companies are already leveraging generative AI to improve employee applications and processes; however, the broad current AI skills gap is partially hindering adoption. This study also presents detailed insights in response to the following frequently asked questions:

  • Who are the buying personas behind generative AI investments?
  • Where are outcomes expected to be seen?
  • Why are organizations making generative AI investments?
  • When will these investments effectively disrupt organizations?
  • What will be required in terms of people and efforts?
  • How are organizations selecting their technology vendor partners in this process?


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