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This IDC Market Perspective provides an overview of key events and announcements in Europe that speak to the reality of digital transformation (DX) in Q1 2019. It covers major news, significant deals with a DX angle, key policy announcements and regulatory actions, and major investments that could impact markets locally or regionally. This quarter's review features Google, SAP, IBM, Vodafone, BMW, Allianz, a number of energy companies (which have acquired start-ups), France's newest unicorn, and regulators in the EU, France, and Germany.

"It was an interesting quarter. Major partnerships between IBM and Vodafone, forward-looking city projects aimed at zero-carbon energy, and industry players buying software companies all reflect the changing times and the need for organizations and governments to up their game when it comes to technology use and business and process model transformation." — Research Manager Mark Yates, IDC Europe



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