TECH SUPPLIER Aug 2019 - Market Presentation - Doc # EUR245428919

Transformation of European Banking — Part 3: What Are the Technology Accelerators of European Banking?

By: Martin StillerSenior Research Analyst

On-line Presentation


This IDC Presentation examines the results from the IDC European Vertical Market Survey, 2018-2019, which focused on European banking. This study provides an overview of how the European banking industry is evolving across countries and segments.

The survey covered 2,759 European organizations, of which 135 operate in the banking sector. The countries covered are the U.K., France, Germany, Italy, Spain, the Netherlands, Sweden, Norway, Denmark, Finland, Russia, the Czech Republic, and Poland.

Technology accelerators (cloud, big data, social, IoT, AI, machine learning, blockchain, etc.) are supporting financial institutions on their digital transformation journey. Technology accelerators help banks to build digital platforms and exchange information in their partner ecosystems. They are enablers of operations automation and the digitalization of sales and customer relationship management. They allow banks to offer personalized services to a wide range of customers.

This presentation addresses the following questions:

  • Which solutions are or will be deployed in public cloud?
  • Which communication channels are used to increase customer awareness and engagement?
  • For which use cases do banking organizations use or plan to use big data and analytics?
  • In which of the following areas do banking organizations use or plan to use IoT?
  • For which purposes do banking organizations use or plan to use blockchain?
  • In which of the following areas do banking organizations use or plan to use augmented reality/virtual reality (AR/VR)?

For the full description of the survey methodology, please refer to IDC European Vertical Markets Survey Methodology, 2018-2019 (IDC #EMEA44505218).


  • 17 slides

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