TECH SUPPLIER Dec 2020 - IDC Survey Spotlight - Doc # EUR247037620
IDC Survey Spotlight: European Enterprises to Prioritize CX over DX in 2021
This IDC Survey Spotlight examines the 2021 and 2022 priorities of European enterprises in the wake of their experiences dealing with the impacts of the COVID-19 pandemic. Data from IDC's Europe, the Middle East, and Africa COVID-19 Survey (Wave 13), conducted October 20–30, 2020, indicates organizations are prioritizing future proofing, digitally enhanced products/services and experiences, and new revenue streams over digital transformation. This document offers recommendations on how IT suppliers in Europe should position themselves to respond to these shifting priorities.