European Artificial Intelligence Strategies

The use of software systems employing artificial intelligence (AI), particularly machine learning algorithms and techniques, is growing rapidly in Europe, and finding uses in many industries. European organizations are both consuming AI embedded within enterprise applications and platforms and developing their own custom AI systems at increasing scale, in large part fueled by the ready accessibility of tools and infrastructure from large public cloud providers and innovative start-ups. IDC's European Artificial Intelligence Strategies research provides a coordinated view of the complex and vibrant market for business use of AI systems. It investigates the tools, technologies, and processes that organizations are using to build, deploy and manage their own custom AI systems, as well as exploring the fast-evolving regulatory landscape in relation to AI trust and ethics. The research identifies vendor strategies for revenue growth in European markets and highlights leading and innovative suppliers, whether headquartered in Europe or elsewhere.


Markets and Subjects Analyzed

  • AI technologies and platforms, market developments and trends
  • Vertical industry adoption and use cases for AI in Europe
  • AI and cognitive solutions business adoption, drivers, barriers, and best practices
  • European country markets and ecosystems
  • Machine learning, neural networks and deep learning, expert systems, predictive analytics
  • Conversational interfaces, chatbots, and natural language processing

Core Research

  • Market Analysis Perspective: European AI Lifecycle Software Platforms
  • European AI Life-Cycle Software Platforms Market Forecast
  • European AI Life-Cycle Software Platforms Market Shares
  • European AI Industry market events (biannual)
  • AI in the Enterprise: European User Views and Survey Results
  • European AI FutureScape
  • AI applications development, delivery, and skills

In addition to the insight provided in this service, IDC may conduct research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment.


Key Questions Answered

  1. Who sponsors enterprise AI projects in European organizations?
  2. How are European organizations bridging the gap between AI technology capabilities and business objectives?
  3. Who are the key commercial providers of AI platforms to European enterprises, and what are their strategies?
  4. How big is the European market for AI platforms, and how will it develop?
  5. What are the key AI use cases today and in the future, and in which industries?
  6. Which vertical industry groupings are most advanced in using or planning to use AI systems in their businesses?
  7. How is the regulatory environment affecting AI, and what are European views and guidelines on ethics and privacy issues?
  8. Who are the most interesting AI startups and scaleups driving innovation in the European market?

Related Links


Meet the Experts
Jack Vernon

Senior Research Analyst, European AI Systems

Neil Ward-Dutton

VP, AI and Intelligent Process Automation European Practices