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IDC at CES 2018

IDC at CES 2018

New Opportunities in Service of the Connected Consumer

Jan 10, 2018 - Las Vegas, NV, United States

7:15 AM - 10:10 AM

IDC at CES 2018: New Opportunities in Service of the Connected Consumer

7:15 a.m. - 10:10 a.m.

7:15 AM - 7:45 AM


7:45 AM - 8:25 AM

Breakfast Roundtables

Join an IDC analyst at breakfast for more in-depth discussions on specified topics. Be sure to arrive early as analyst roundtables are available on a first come, first served basis.

Go here to see a complete list of breakfast roundtable topics and analyst hosts.

8:25 AM - 8:30 AM

Welcome and Opening Remarks

Sr. Vice President, Mobility, Security, Consumer, Semiconductors, Telecom, Client Computing and Imaging/Print/Document Solutions , IDC

8:30 AM - 8:55 AM

Engagement in the Consumer Multiverse: Your DX Strategy Imperative

Research Vice President, Mobile & Connected Platforms , IDC

Research Director, Consumer Digital Transformation and Multiscreen Video , IDC

Consumer touch points are multiplying across new device categories, new media channels, and even new engagement models in the old physical world. Savvy consumer-facing businesses know that winning engagement means meeting consumers where they are, and on their terms. But what are consumers’ terms, and where can they best be met? At the same time, a small number of mega-platforms are evolving into mega-distribution channels for all kinds of goods and services. Today’s hyper-connected consumer proves that digital transformation (DX) isn’t just for enterprises. This kickoff session frames the challenges and guides the audience on how to meet unmet needs with what IDC calls CDX strategies.

8:55 AM - 9:20 AM

Learning from the Past, Planning for the Future: Robots and Drones in the Home

Program Director, Mobile Device Technology and Trends , IDC

The rapid pace of innovation has delivered a computer in our pockets and is on the cusp of reshaping how we obtain goods and services, maintain our homes, protect our property and so much more. Drones will efficiently deliver our groceries, pinpoint clogs in the gutters, and provide safety and security during a late-night run. Join IDC’s Will Stofega as he explores the future of the drone as it morphs from a hobby to the physical embodiment of a personal assistant. Although a few technical hurdles still exist, drones are poised to be the next big thing.

9:20 AM - 9:45 AM

Smart Homes and Connected Vehicles: Are Smart Assistants in the Driver's Seat?

Senior Research Analyst, Internet of Things: Consumer , IDC

Although the smart home and connected vehicle markets are in their infancy, the ecosystem for both markets has evolved rapidly in the past few years with a multitude of new products, platform capabilities, services, and partnerships. As more consumers are becoming aware of and interacting with smart assistants, being able to easily access them beyond the home to include vehicles is increasingly sought-after – both for the intuitive hands-free capabilities that intelligent voice interfaces bring to in-vehicle devices and systems, and for seamless access to a smart assistant's suite of applications and services outside of the home. In this presentation, Brian Haven and Adam Wright will discuss the emerging developments in these fast-moving markets and explore where the smart home and connected vehicles intersect today, and what the road ahead looks like.

9:45 AM - 10:10 AM

AR/VR: The Future is Now

Program Vice President, Devices & AR/VR , IDC

Both augmented and virtual reality technologies have been around for many years, but the hardware and software necessary to drive a mainstream experience has only recently come into existence. As we head into 2018, VR hardware is moving from an early adopter, gaming-focused product into a more mainstream offering. And the smartphones we use every day are now offering consumers their first peek at augmented reality. Augmented and virtual reality are not far-off market opportunities; the time to act is now. In this session, Tom Mainelli will discuss the current state of the AR/VR markets, examine the hardware and platform players making early progress, and explore the opportunities for a wide range of consumer-focused companies in the space.