TECH SUPPLIER Mar 2020 - Market Perspective - Doc # META46111320

Worldwide and MEA Smartphone Markets: Scenario Assessment of COVID-19's Impact

By: Nabila PopalResearch Director, Worldwide Tracker Team, Ramazan YavuzResearch Manager, Systems and Infrastructure Solutions, MEA


Even in the most optimistic of recoveries, the massive disruption that COVID-19 has already caused to supply chains and business operations will permanently alter how companies operate when the dust settles. This IDC Market Perspective describes three possible scenarios that may develop from this outbreak and assesses their impacts on the mobile devices industry in the region.

"COVID-19's ripple effect will impact all industries and economies globally. This humanitarian crisis will likely reshape many markets and industries in 2020. The complete impact of the outbreak will be determined by the trajectory of the virus, how fast Chinese supply chains adapt to operating at sub-optimal levels for at least the next three months, and how soon they can return to 100% capacity. In MEA, except for Iran, only comparatively small numbers of COVID-19 cases have so far been observed, but the challenges in China around production and the supply chain are heavily impacting the flow of mobile phone shipments into the region." — Senior Research Manager Nabila Popal, IDC EMEA



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