TECH SUPPLIER May 2021 - Market Perspective - Doc # META47655121

Performance of Personal Computer Device Market in Sub-Saharan Africa in 2020

By: Grace MunyiResearch Analyst, Systems and Infrastructure Solutions


This IDC Market Perspective examines the personal computing devices (PCD) market in Sub-Saharan Africa during the COVID-19 pandemic in 2020. It highlights the pandemic’s impact on the market, businesses, and end users, and the performance of vendors, channels, and product categories. The report concludes with recommendations for PCD players in the region, based on the future market outlook.

"The COVID-19 pandemic has significantly impacted the Sub-Saharan Africa personal computer devices market, resulting in both negative and positive changes. The market declined but lucrative opportunities in collaborative trade, online channels, education, gaming, and mobile computing have emerged that vendors can exploit. Industry players that can take advantage of these opportunities will enjoy increased sales, brand visibility, and market share growth." — Research Analyst Grace Munyi, IDC East Africa



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