TECH SUPPLIER Jan 2022 - Market Perspective - Doc # META48591621

H1 2021 Performance of the Personal Computing Devices Market in the Middle East, Turkey, and Africa


Fouad Charakla

This IDC Market Perspective discusses the performance of the META PCD market in H1 2021. Over the period, large numbers of commercial PCD end users worked from home to curtail the spread of COVID-19, and students studied remotely to circumvent movement restrictions. These preventive measures positively impacted demand for PCD across the region.

This report describes the various drivers and inhibitors of the PCD market, as well as end-user segment trends, channel developments, vendor performances, and product shares. It concludes with some recommendations for market players.

"The META PCD market grew robustly in H1 2021 as COVID-19 prevention measures continued to inadvertently boost demand for computing products. Although prevention regulations are beginning to ease and learning and working practices are gradually returning to normal, commercial and home end users will continue to invest in PCDs for the foreseeable future." — Senior Research Manager Fouad Charakla, IDC Middle East and Africa



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