This IDC Manufacturing Insights Presentation details the key trends that are driving the investments of manufacturing companies in IT, as taken from the annual IDC European Vertical Markets Survey of 195 manufacturing companies in Western Europe. The key questions cover topics such as business outlook, business initiatives, IT strategies, IT trends, IT application adoption and investment levels, and IT vendor selection criteria.
In particular, this presentation addresses the following questions:
This survey will give vendors a better view of trends and investment strategies in Europe and in various manufacturing industries in 2015. The survey will also be an essential tool for end users for go-to-market strategy and sales activity prioritization.
For the full description of the survey methodology, please refer to A Look Into 2015 Vertical Markets and SMBs: IDC European Vertical Markets Survey 2014, Methodology (IDC Manufacturing Insights #M11W, December 2014).
Analytic applications, Big Data analytics and discovery, Content management, Customer relationship management applications, Endpoint security, Engineering applications, Enterprise resource management applications, Global IT and economic markets, Identity and access management, Internet of things, Messaging security, Network security, Security and vulnerability management, Supply chain management applications, Web security